Design Thinking 101 · book page 141

Ecosystem Design Canvas

A canvas to design, test and improve a business ecosystem: needs, core value proposition, actors, value streams and the minimum viable ecosystem (MVE).

When to use it

When a value proposition can only be delivered together with partners, and the ecosystem risk should be reduced with an MVE.

How to start

1. Determine the customer needs and the core value proposition.
2. Place and describe the actors from the inside out and define the value streams.
3. Analyze each actor’s business model, then prototype and test the first MVE.

The book explains the tool step by step, with examples of measurements.