Design Thinking and Innovation Metrics › Templates › Design Thinking 101

Design Thinking 101 · book page 123

Experiments/Prototypes Tracking Canvas

A canvas to plan experiments, capture learnings and calculate a confidence level from insight and strength of evidence (I × E = C).

When to use it

Before, during and after every prototype test, so that decisions to love it, change it or leave it rest on evidence.

How to start

  1. Before the experiment: list the critical assumptions on desirability, feasibility and viability.
  2. Plan what to test and how, then capture the learnings and rate insight and evidence from 1 to 3.
  3. Calculate the confidence level and decide: love it, change it or leave it.

The book explains the tool step by step, with examples of measurements.

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